What's in a Job Title? Elevating Roles and Empowering Employees through Creative Titles

What's In a Job Title??

What’s in a job title? A lot. Job titles often reflect the real and or perceived level of importance of a job in an organization, and they carry emotional value for the people who bear them.

Job Titles Reflective of the Work

Often job titles are inflated to give their holders a sense of increased compensation the organization is either unwilling or unable to provide. Or titles are inflated in hopes those with the titles will feel more valued by the organization, and perhaps deliver more value in their role. For instance, Bookkeepers are often called “Accountants” when the “Accountant” designation points to a professional level position which requires specific education and training.

How about having more fun with job titles?

And how about asking employees what they think their title should be? Doing so gives them more ownership of their job and can give them an opportunity to express how they feel about their role.

I’ve seen Receptionists called “Director of First Impressions”, and Marketing Analysts called “Brand Evangelists”.

At Conover Consulting we have worked with hundreds of organizations on pay, organization structure, and leadership topics. Along the way we have guided conversations around job titles. Ask your people what they think their titles should be, and, reach out to us at laura@conoverconsulting.com if you would like us to join the conversation.

Laura Conover